As the Hotel in Cebu that stands for Cebu, Cebu Parklane International Hotel has officially launched their newest set of distinctly local campaigns– #PARKLANECARES and #ParklaneEcoWatch.
Last March 29, 2019, Cebu Parklane International Hotel held their March Media Soiree wherein they successfully launched their “go-green” initiatives with the aim of becoming a distinctly local hotel with a heart.
#PARKLANECARES is CPIH’s banner campaign which encompasses the implementation of both corporate social responsibility projects and environmental initiatives. Under the wing of CSR projects are social responsibility and community programs such as Parklane’s Partnerships with Cancer Warriors Foundation, Inc., Medical Missions, etc. Environmental initiatives such as Clean-Up Drives and River Clean-Ups are headed by a project campaign entitled #ParklaneEcoWatch.
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#ParklaneEcoWatch is the campaign title of CPIH’s environmental sustainability projects. The campaign aims to emulate the hotel’s vision to be distinctly local with a heart for the environment. Parklane has already begun executing several of their activities under this campaign:
MONTHLY CLEAN-UP DRIVE
Last Feb 23, 2019, and March 9, 2019, the CPIH Kasaligan Team has accomplished their monthly clean-up drive along the street of Kamagong, Lahug to adhere to the global campaign of having a livable, healthy and trash-free community. (Photos from Cebu Parklane International Hotel Facebook Page)
LUYANG RIVER CLEAN-UP
Last March 22, 2019, the CPIH Kasaligan Team initiated a river clean-up at Luyang River in Carmen, gathering a total accumulated river garbage weight of 168 kgs. (Photos from Cebu Parklane International Hotel Facebook Page)
PARKLANE ECO-FRIENDLY MERCHANDISE
Soon to be sold at Maning’s Convenience Store and other outlets
The event was formed into completion with performances by two Cebuano Artists who have greatly influenced the current Cebuano music scene, Ms. Lourdes Maglinte, and Ms. Jerika Teodorico. As their music has resonated the hearts of the listeners, Parklane aspires to resonate their actions to the hearts of Cebu. Cebu Parklane International Hotel would like to extend their deepest gratitude to everyone who has supported their endeavors to becoming a distinctly local hotel that cares.
FACEBOOK LIVESTREAM OF MARCH MEDIA SOIREE
Cebu Parklane International Hotel (CPIH) Marcomms Manager Jaybee Flores- Aquino formally introduced to the media and guests of the hotel’s latest advocacy, #ParklaneEcoWatch in line with their team’s efforts to continue in going green because since day one #ParklaneCares not only for their guests, staff but also Mother Nature, as well.
ABOUT CEBU PARKLANE INTERNATIONAL HOTEL
Cebu Parklane International Hotel is located at the corner of Archbishop Reyes Avenue and Escario Street, an area renowned for its vibrant and cosmopolitan charm. Just a few miles away from Mactan International Airport this luxurious property is ideal for business travelers, who need a hotel with easy access to the business and financial center of Cebu City and main tourist attractions. A Hotel in Cebu that stands for Cebu: Parklane!
A former educator and now working as a freelance writer. Simply living her own version of life’s passion – music, mobile photography, story telling, road trips and food trailing! 🙂